mēnēm by Capsule ↗
co:evo ↗
co:evo ↗
mēnēm by Capsule ↗
Hostilia ↗
INTERDEPENDENCE ↗
Lumen ↗
Avanguardia Sensoriale ↗
Partnerships
mēnēm by Capsule
[2025]
[2025]
Strategic design—Art direction—Audiovisual and multimedia design
Capsule develops as a multidisciplinary collective investigating time and spaces of contemporary mobility. Grounded in listening-based research with Gen Z, the project addresses a form of mobility often perceived as utilitarian, anonymous, and emotionally empty. In response, Capsule reinterprets what Marc Augé defines as non-places, envisioning them
as spaces capable of hosting memory and human connection. Through contextual analysis, Mēnēm
was conceived: a digital archive designed
to preserve and interweave personal memories
and small happiness [Marc Augé].
Mēnēm takes shape as a space-other, a heterotopic environment in Foucault’s sense, where traces
of lived experience, such as images, sounds, words, objects, and videos, are collected precisely where permanence is usually denied: trains, stations,
and spaces of transit. Conceived as an open
and scalable system, the archive adapts to different mobility contexts while remaining deeply situated.
This digital dimension does not seek to accelerate mobility or increase efficiency. Instead, it inhabits
the time of the journey, symbolically slowing it down and transforming transit into experience, and the non-place into a space rich with meaning.
Accessible exclusively within spaces of mobility,
the archive allows individuals to remain within
their intimate bubble or, with discretion, open up
to a shared memory.
Through this process, Capsule reassigns value
to the suspended time of mobility, transforming it into inhabited time — capable of hosting presence, narratives, and significance.
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution of these three entities, with the aim of offering a sustainable and cross-disciplinary perspective on the transformative processes that shape
contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution of these three entities, with the aim of offering a sustainable and cross-disciplinary perspective on the transformative processes that shape contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
co:evo, Issue 01: Imitating
[2025]
Art direction—Editorial design
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution
of these three entities, with the aim of offering
a sustainable and cross-disciplinary perspective
on the transformative processes that shape
contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space
for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
Alongside the magazine, Coevo expands into
a performative video conceived as a transmedial editorial experiment. Participants are invited to physically take a position in space in response to
a simple question: is what you are seeing natural
or unnatural? By turning an abstract distinction
into a bodily choice, the performance reveals
the ambiguity of the natural/unnatural divide
and reinforces the project’s reflection on post-natural evolution as a shared and situated process.
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution of these three entities, with the aim of offering a sustainable and cross-disciplinary perspective on the transformative processes that shape contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
Hostilia, Issue 01: Pressure
[2026]
Art direction—Editorial design
Hostilia is an independent magazine developed during a week-long workshop at Politecnico di Milano, led by Jeremy Leslie, founder of magCulture.
The project investigates friction as a defining condition of contemporary reality. In a landscape shaped by frictionless digital interactions, Hostilia reintroduces resistance as both editorial position
and physical experience.
The magazine adopts a critical stance, rooted
in political, economic, and social denunciation, exposing the invisible mechanisms that regulate contemporary systems of power. Built around the concept of hostile contact, the inevitable encounter between forces whose coexistence generates pressure, wear, and transformation, Hostilia frames conflict as a structural tension capable of revealing limits and triggering change.
The first issue articulates this through four progressive chapters — Accumulation, Compression, Deformation, Breaking Point — mirroring the way pressure builds, intensifies, and eventually ruptures.
Materiality translates the concept into form: metallic surfaces, rigid inserts, exposed binding and varied paper stocks turn the magazine into a resistant object, where weight and roughness become integral to the reading experience, reinforcing the idea that contact always leaves a trace.
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution of these three entities, with the aim of offering a sustainable and cross-disciplinary perspective on the transformative processes that shape contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
INTERDEPENDENCE past present future
[2026]
Visual identity—Exhibit design
The visual identity was developed for the 2026 edition of INTERDEPENDENCE: past, present, future, a series of initiatives presented by Politecnico di Milano and POLI.design during Milan Design Week.
The exhibition reflects on the relationships between temporal dimensions, questioning how past legacies, present conditions, and future possibilities continuously inform and reshape one another.
Rather than existing as separate layers, these dimensions are understood as interdependent forces that define the systems, narratives, and environments we design within.
Starting from this premise, the identity is conceived as an evolving archive — a space where traces from different temporalities accumulate, overlap, and coexist. Past, present, and future are not arranged linearly, but emerge simultaneously through a visual language based on superimposition, transparency, and fragmentation.
Multiple layers of content remain visible at once, generating a tension between readability and density. Elements appear as partial and shifting, never fully fixed, but constantly defined through their relation to others. The system embraces this instability while maintaining coherence, resulting
in a flexible structure that adapts across formats without losing its conceptual clarity.
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution of these three entities, with the aim of offering a sustainable and cross-disciplinary perspective on the transformative processes that shape contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
Team
Lumen
[2025]
Design for the enhancement of cultural heritage
Lumen is a cultural enhancement project that explores light as a strategic medium to reactivate urban space and reinterpret contemporary artistic heritage. Developed for the city of Gibellina (Sicily), the project responds to a condition of nocturnal invisibility, where architecture, artworks, and collective identity tend to fade from perception.
Conceived within the course "Design for the Enhancement of Cultural Heritage", led by Luciano Galimberti (Director of the ADI Design Museum, Milan), Lumen is envisioned for 2026, the year
in which Gibellina will become Italy’s Capital
of Contemporary Art. The project takes the form
of an annual lighting festival, where light functions
as a narrative and relational language capable
of revealing artworks, architecture, and urban voids.
Beyond the festival format, Lumen is primarily conceived as a long-term cultural strategy.
The project focuses on defining a coherent approach to cultural valorization, while the visual identity
and communication system were developed
in the final phase of the course as supporting tools.
Through light-based installations and participatory experiences, light is framed as a practice of care
and reactivation, fostering renewed relationships between people, place, and memory.
Coevo comes from the latin term coaevus, meaning "belonging to the same era," and reinterprets it to convey a complex and interconnected simultaneity between nature, humanity, and technology.
The magazine examines the co-evolution of these three entities, with the aim of offering a sustainable and cross-disciplinary perspective on the transformative processes that shape contemporary times.
In a context where the boundaries between natural and artificial, biological and technological, human and post-human are increasingly blurred, Coevo explores the connections and mutual influences among these dimensions, redefining environments, identities, relationships, and systems.
Through a hybrid visual language and a fluid editorial structure, the magazine positions itself as a space for critical observation and imaginative speculation.
Each issue brings together visual essays, theoretical reflections, and experimental narratives, fostering dialogue between design, science, and philosophy.
Team
Bachelor
Thesis project
Main themes
Neuromarketing
Perfumery
Contemporary art
Avanguardia Sensoriale, ADG Avantgarde
Avanguardia Sensoriale,ADG Avantgarde
[2024]
Bachelor
Thesis project
Main themes
— Neuromarketing
— Perfumery
— Contemporary art
Main themes
Neuromarketing
Perfumery
Contemporary art
Communication design—Event design
Avanguardia Sensoriale explores the design and launch of a new flanker for Giorgio Armani’s Acqua di Giò fragrance line, introduced through an immersive event experience.
The project envisions a multi-sensory launch event hosted at Museo del Novecento in Milan, chosen
for its strong artistic and cultural identity. The goal
is to create an experience that deeply engages
the audience, allowing them to connect with
the essence of the new fragrance through sight, sound, and scent.
Inside the museum, four experiential spaces are designed: a temporary store and three sensorial rooms inspired by Futurism, Metaphysical Art, and Lucio Fontana: the same artistic movements that shaped the identity of the new perfume. Each room diffuses a unique aromatic composition that reflects its artistic reference, paired with visuals, soundscapes, and digital installations to create
a fully immersive atmosphere.
Through this sensorial journey, visitors are invited
to explore how art and scent can merge to evoke emotion and meaning, transforming the perception
of a fragrance into a cultural experience.
Avanguardia Sensoriale explores the design and launch of a new flanker for Giorgio Armani’s Acqua di Giò fragrance line, introduced through an immersive event experience.
The project envisions a multi-sensory launch event hosted at Museo del Novecento in Milan, chosen for its strong artistic and cultural identity. The goal is to create an experience that deeply engages the audience, allowing them to connect with the essence of the new fragrance through sight, sound, and scent.
Inside the museum, four experiential spaces are designed: a temporary store and three sensorial rooms inspired by Futurism, Metaphysical Art, and Lucio Fontana: the same artistic movements that shaped the identity of the new perfume. Each room diffuses a unique aromatic composition that reflects its artistic reference, paired with visuals, soundscapes, and digital installations to create a fully immersive atmosphere.
Through this sensorial journey, visitors are invited to explore how art and scent can merge to evoke emotion and meaning, transforming the perception of a fragrance into a cultural experience.
Avanguardia Sensoriale explores the design and launch of a new flanker for Giorgio Armani’s Acqua di Giò fragrance line, introduced through an immersive event experience.
The project envisions a multi-sensory launch event hosted at Museo del Novecento in Milan, chosen
for its strong artistic and cultural identity. The goal
is to create an experience that deeply engages
the audience, allowing them to connect with
the essence of the new fragrance through sight, sound, and scent.
Inside the museum, four experiential spaces are designed: a temporary store and three sensorial rooms inspired by Futurism, Metaphysical Art, and Lucio Fontana: the same artistic movements that shaped the identity of the new perfume. Each room diffuses a unique aromatic composition that reflects its artistic reference, paired with visuals, soundscapes, and digital installations to create
a fully immersive atmosphere.
Through this sensorial journey, visitors are invited
to explore how art and scent can merge to evoke emotion and meaning, transforming the perception
of a fragrance into a cultural experience.
© 2026—Marco Arrigoni, All rights reserved